To create broad-based and sustainable economic growth, governments in the developing world should foster market-creating innovation - that is, the generation of new products and services that reach an entirely new population of customers.
(Tags : The Power of Market Creation: How Innovation Can Spur Development (Unabridged) Bryan C. Mezue, Derek van Bever & Clayton M. Christensen Audiobook, Bryan C. Mezue, Derek van Bever & Clayton M. Christensen Audio CD )
